Coca Cola Acquires Minority Ownership in BodyArmor

Coca Cola Acquires Minority Ownership in BodyArmor

The Coca-Cola Co. adds another product to its investment portfolio. The beverage company has recently acquired minority ownership of BodyArmor, a sports drink that will now have access to Coca-Cola’s bottling system. This move will enable BodyArmor “to accelerate its growth to meet explosive consumer demand for its premium line of sports performance and hydration drinks.” […]

Soda Prices to be Raised by Manufacturers

Soda Prices to be Raised by Manufacturers

  According to a Restaurant Business magazine, manufacturers are likely to an increase their soda prices due to costs imposed by a shortage of truck drivers and the tariffs put in place by the Trump administration. Carbonated beverages in North America are already seeing a price increase by Coca Cola Co. and their bottlers. The move was […]

Diet Coke Re-Launch

Diet Coke Re-Launch

  Coca-Cola Co. announced on Jan. 10 that they will be giving their Diet Coke a large makeover for the first time since it was first introduced. Don’t worry, they aren’t reformulating again. Along with a new look and repackaging to the brand, the company is introducing four new flavors. “Throughout this relaunch … we […]

Coca-Cola Rebranding Coke Zero

Coca-Cola Rebranding Coke Zero

Coca-Cola has recently announced that they are renaming and reformulating Coca-Cola Zero as an effort to improve the flavor and to drive consumer sampling of the carbonated soft drink. The new formula is suppose to taste like a regular Coca-Cola but with no sugar or calories. The soft drink will now be called Coca-Cola Zero […]