Signatures Now Optional for Mastercard

Signatures Now Optional for Mastercard

Mastercard has become the first credit card company to not require signatures on the card itself and when purchasing an item. Due to the changes in security and technology advancements in identity verification, Mastercard made the announcement stating that signatures are optional on receipts and the card. Not having to sign a receipt after a […]

Schrader Saver FAQs

Schrader Saver FAQs

If you’re not familiar with our Schrader Saver program, it is our digital loyalty program that we started at our stores about a year ago. Using the Schrader Saver card, you earn points on all inside and gas purchases. You earn 2 points on every dollar spent inside our Schraders stores and 2 points on […]

Craft Beer in C-Stores

Craft Beer in C-Stores

  Increasingly, customers expect their favorite c-stores to stock up on their favorite local and regional craft beers. This past July, the Brewers Association announced it is issuing a certified independent craft brewer label seal, available to qualified producers. The upside-down beer bottle image symbolizes the upending effect the craft sector has had on the […]

A&W Root Beer Made Fresh

A&W Root Beer Made Fresh

  A&W has decided on expanding its franchise into the c-store business. As many of there restaurants are located inside gas station and convenience stores, it makes since for the company to go in such a direction. Along with it’s re commitment to expansion, A&W started its return to its roots serving freshly made Root […]

Teaching Millennial C-Store Workers

Teaching Millennial C-Store Workers

  The information age has ushered in a new breed of worker—complete with different skills and deficiencies than earlier generations. Some retailers are taking customer service back to basics by training staff on social fundamentals. “We’re hiring a lot of millennials that interact on a phone all the time,” said Nancy Couch, loss prevention and […]

How to Drive Impulse Buys

How to Drive Impulse Buys

  How can convenience retailers get customers to zero in on impulse purchases at the checkout, on a shelf or anywhere else in the store? One way is to know the psychology of impulse. “We aren’t rational beings … especially with money,” said Brad Klontz, associate professor of economics and finance at Creighton University, Omaha, […]

The Mobile C-Store

The Mobile C-Store

  The innovative Swedish company Wheely’s has designed and produced a new convenience store that will revolutionize the c-store industry. The company has already succeeding in introducing the Wheelys cafe, traveling bicycle cafes. Wheely’s has now introduced the world to Moby, a traveling convenience store that comes to the customer. Talk about convenience! The store […]

Improving Consumer Engagement with Loyalty

Improving Consumer Engagement with Loyalty

  In a recent article written by Adam Blair from Retail TouchPoints, he touched on 4 ways of how to improve consumer engagement with loyalty programs. As we have recently introduced our Schrader Saver loyalty program, we find these 4 factors extremely important as we continue to move forward. In the most recent Bond Brand […]